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Marketing Cloud Developer Certification Exam formate below
- Language: English
- Length of Examination: 105 minutes
- Passing score: 63%
- Number of Questions: 60
- Format: Multiple choices, multiple answers
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201
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Marketing Cloud Developer Certification Exam topics
Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Marketing Cloud Developer exam dumps will include the following topics:
- Data Modeling: 14%
- Data Management: 22%
- API: 22%
- Security: 7%
- Programmatic Languages: 35%
Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Marketing Cloud APIs | 20% | - Utilize REST and SOAP APIs for integrations - Work with API endpoints for data operations - Create and manage API integrations - Implement API authentication methods |
| Platform Architecture | 15% | - Build automations in Automation Studio - Create and manage CloudPages - Implement triggered send architectures - Design solutions using Journey Builder - Configure and use Query Activities |
| Data Modeling | 16% | - Define contact data structure and contact key - Utilize Data Views for data access - Implement data import and export processes - Implement data relationships (one-to-one, one-to-many) - Design and implement data models using Data Extensions |
| AMPscript and Server-Side JavaScript | 23% | - Write Server-Side JavaScript for custom functionality - Write AMPscript for email content personalization - Implement AMPscript in email, CloudPages, and landing pages - Use AMPscript functions for data manipulation - Debug and troubleshoot AMPscript and SSJS code |
| Contact Handling | 14% | - Handle contact identity resolution - Implement contact segmentation and filtering - Use contact model concepts effectively - Manage contact attributes and data |
| Security and Data Governance | 12% | - Implement role-based access controls - Configure data privacy and compliance settings - Manage API key security and OAuth flows - Apply data retention policies |
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